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http://hdl.handle.net/10928/959
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Title: | マーケティング管理会計の革新 : MAによる状況変化 |
Other Titles: | Advances in Management Accounting to Control Marketing Activities : What is the Impact of Marketing Automation? |
Authors: | 伊藤, 克容 Ito, Katsuhiro |
Issue Date: | 20-Dec-2017 |
Publisher: | 成蹊大学経済学部学会 |
URI: | http://hdl.handle.net/10928/959 |
Appears in Collections: | 第48巻第2号
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